Kurani IP & Select Professional Services Work
Overview
As one of the most respected polling companies, Rasmussen Reports needed a revamp of their identity, so they turned to Kurani Interactive. We designed a brand, a website that neatly organizes an overwhelming amount of content and implemented a robust content management system. The site also includes a member's only section, ecommerce, and in-house ad serving capabilities.
Over the past few years, we have been continually working with Rasmussen to implement additional features and functionality from both a front-end user experience and back-end CMS perspective.
Key Highlights
- Monetization of content through paid subscriptions, sponsorships, and ad inventory
- Content management system
- eCommerce for premium subscribers
- Subscriber management
- Ad serving
- Google analytics
- Editable Flash graphs/charts
"Kurani Interactive has aided us tremendously in our growth as a leading online publisher. They have been our trusted advisors and have consistently maximized our budget while developing robust features that deliver at scale. The team is knowledgeable, responsive and always looking out for our best interest." - Mike B.
